Online Campaign Toolkit a key asset to increase awareness & understanding of the dangers of fentanyl
(Waukesha, WI) – Waukesha County Health & Human Services (HHS) has launched its One Pill Can Kill media campaign, with a comprehensive localized One Pill Can Kill toolkit, to educate the public on the dangers of fentanyl. The HHS public information campaign is based on the US Drug Enforcement Administration’s One Pill Can Kill initiative.
The Waukesha County media campaign will be active through December 31, 2022 on the HHS social media channels of: Facebook/@WaukeshaCountyPublicHealth, Instagram/@WaukeshaCoHHS, Nextdoor/@Waukesha County Health and Human Services, Twitter/@WaukeshaCoHHS, and LinkedIn/@Waukesha-County-Health-Human-Services. Outdoor advertising can be seen in the City of Waukesha at bus shelters and on buses.
Organizations supporting the Waukesha County campaign include: SOFA, Inc.; Love, Logan Foundation; Waukesha County Sheriff's Office; Waukesha County Medical Examiner’s Office, and the Waukesha County Heroin Task Force.
“The fentanyl crisis is not simply an illicit opioids problem to be solved,” said Waukesha County Health & Human Services Director Elizabeth Aldred. “It’s a towering dilemma that requires a swell of support and engagement to intentionally reduce fentanyl-related deaths and poisonings in the Waukesha County.”
HHS is publicizing the One Pill Can Kill toolkit as a key asset in helping to educate the public.